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Sekisui House

Sekisui House
Advancing Sekisui House’s brand impact within Australia.
Here for better

Since 2016, TOAST has partnered with global property leader Sekisui House, the world’s largest residential developer and a benchmark for sustainable living. What began as a single engagement has grown into a long-term collaboration built on shared ambition, integrity and an obsession with craft. Together, we’ve helped redefine how a property brand can look, feel and behave in the Australian market.

Sectors
Property
Construction
Architecture
Community
Services
Brand Strategy
Brand Positioning
Unique Value Proposition
Brand Architecture
Brand Essence
Brand Guidelines
Editorial Design
Place Visioning
UX/UI
Motion Graphics
Marketing
Challenge

Sekisui House’s legacy of innovation is unmatched globally, yet in Australia the brand needed a refreshed, connected experience—one that translated its philosophy of better living into a contemporary, local context. The task was to bring clarity, cohesion and emotional resonance to a brand operating in a competitive and rapidly shifting property landscape, while honouring its deep design principles and human-centred values.

Solution

TOAST worked side-by-side with Sekisui House to elevate every touchpoint of its brand experience—uniting strategy, design and storytelling into a single, purposeful narrative. This collaborative foundation ultimately led to TOAST being entrusted with full branding and marketing responsibilities for Sekisui House Australia’s two newest Sydney communities in Norwest and Wentworth Point.

The result is a partnership that continues to shape how Australians engage with place: thoughtful, detailed, quietly bold—and always moving toward what’s next.

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